by Xavier Lesauvage | Oct 26, 2018 | Business model innovation, Change Management, Commercial Strategy, Corporate Innovation Strategy, Cosmetics, FMCG and Consumer Goods, Food and Beverages, Health Sector, In-company training and workshops, Innovation Management, Innovation projects support and coaching, Spirits and wines, Trends and growth opportunities
CEO dilemma: if my company has been in the comfort zone for decades how can I make my organization more customer centric and innovative? Customer Centricity is the current buzz word in business and it might seem easy as a concept, however, it can be difficult to...
by Connociam | Oct 16, 2018 | Brand Innovation, Brand Portfolio, Brand Strategy, Business model innovation, Corporate Innovation Strategy, Health Sector, Marketing, New category entry strategy, New product and service, Trends and growth opportunities
Key OTC pharma innovation trends shaping the industry. This scouting report shares Connociam’s insights and point of view on the main OTC pharma innovation trends. We have analyzed innovation drivers related to treatments, format, lifestyle and extended offering, and...
by Xavier Ferràs | Aug 30, 2018 | Brand Strategy, Business model innovation, Change Management, Corporate Innovation Strategy, Cosmetics, FMCG and Consumer Goods, Food and Beverages, Health Sector, Innovation Management, Innovation Management, Spirits and wines, Trends and growth opportunities
Is there such a thing as a digital Transformation methodology? According to Forbes magazine, 84 % of digital transformation processes fail. The reason: the attempt to fit in new digital applications with old structures and outdated processes. Digitalization makes true...
by Connociam | Jun 6, 2018 | Brand Innovation, Brand Portfolio, Brand Strategy, Business model innovation, Change Management, Commercial Strategy, Consumer Services, Corporate Innovation Strategy, Cosmetics, FMCG and Consumer Goods, Food and Beverages, Health Sector, In-company training and workshops, Innovation Management, Innovation projects support and coaching, Marketing, New category entry strategy, New product and service, Out of Home Commercial Strategy, Shopper Marketing Strategy, Spirits and wines, Trends and growth opportunities
Connociam inaugurates new offices after the merge with Ignite. Connociam has inaugurated its new offices in the centre of Barcelona, which feature a co-creation space, following the merge with Ignite. Two years ago, Connociam Consulting and Ignite Technologies signed...
by Connociam | Jan 16, 2018 | Brand Innovation, Business model innovation, Change Management, Consumer Services, Corporate Innovation Strategy, FMCG and Consumer Goods, Food and Beverages, Innovation Management, Marketing, New product and service, Trends and growth opportunities
Connociam supports the development of Connecting Food, the first European Startup that develops a solution for the effective monitoring of food quality based on Blockchain Connociam has landed a strategic collaboration agreement with Connecting Food for the...
by Connociam | Jul 13, 2017 | Brand Innovation, Business model innovation, Change Management, Consumer Services, Corporate Innovation Strategy, Cosmetics, FMCG and Consumer Goods, Food and Beverages, Health Sector, Innovation Management, Innovation projects support and coaching, Marketing, New category entry strategy, New product and service, Shopper Marketing Strategy, Trends and growth opportunities
Many companies are aware of or intuit the importance of innovation for their business and wish to promote this discipline inside their organisation but don’t seem to work out how exactly to go about it. There is something “intangible” about innovation which makes it...