MANO: How to generate ideas through insights
A key aspect for Connociam when it comes to implementing customer-centred strategies is acquiring a precise understanding of users, which can, later on, be transformed into opportunities. It is a...
Innovation and the new opportunities of post-covid19 or the “new reality”.
Innovation and the new opportunities of post-covid19 or the “new reality”. The current crisis has caught us all completely off guard because of its nature, its sheer scope and intensity. The virus...
Sanofi Health-U 2019: innovation through Corporate Entrepreneurship
Startups are in vogue and they constitute an important source of growth. As Xavier Ferràs explains in his publication on his Innovación 6.0 blog, opportunities are not always born organically from...
Health services: the new revenue stream for Apple
Health services: the new revenue stream for Apple Last September 10th, Apple presented its novelties. Everybody paid a great deal of attention to the new iPhone 11, despite the fact that Apple also...
Managing innovation with startups to generate real business impact
Managing innovation with startups to generate real business impact How to build a successful innovation with startups program making sure you generate real value for your business. Corporate...
The food sector: Startups and trends that impact its transformation
The food sector: Startups and trends to consider for its transformation In 2018 food production amounted to 100 billion euros, which makes it the most important industrial sector in Spain....
Connociam Basics: What is servitisation?
Connociam Basics: What is servitisation? Servitisation is a strategic innovation process. Vandermerwe and Rada (1988) define servitisation as the process “in which companies consciously develop...
¿Customer –Centricity and pharmaceutical firms?
¿Customer –Centricity and pharmaceutical firms? We are in the midst of the “customer-centric” revolution. Companies left and right are all talking about this change and the need to develop their...
2018 most read articles
2018 most read articles In Connociam we had a very interesting year, a year of growth and changes; among others, we have opened new offices in Barcelona after the merger with Ignite, and our team...
