Is there such a thing as a digital Transformation methodology?
Is there such a thing as a digital Transformation methodology? According to Forbes magazine, 84 % of digital transformation processes fail. The reason: the attempt to fit in new digital applications...
From Artificial Intelligence to competitive advantage
From Artificial Intelligence to competitive advantage How can we create competitive advantages out of artificial intelligence? Artificial intelligence will enable us to use automatic structured...
Connociam inaugurates new offices after the merge with Ignite
Connociam inaugurates new offices after the merge with Ignite. Connociam has inaugurated its new offices in the centre of Barcelona, which feature a co-creation space, following the merge with...
Connociam supports the development of Connecting Food, the first European Startup that develops a solution for the effective monitoring of food quality based on Blockchain
Connociam supports the development of Connecting Food, the first European Startup that develops a solution for the effective monitoring of food quality based on Blockchain Connociam has landed a...
Effective innovation: 12 initiatives for boosting your company’s innovation outcomes
Many companies are aware of or intuit the importance of innovation for their business and wish to promote this discipline inside their organisation but don’t seem to work out how exactly to go about...
The Dollar Shave Club has shaken Gillette business model…. Another digital revolution or Uberization?
US sales of Gillette are beginning to fall off. For years what has been one of the most powerful Mass Consumer brands, now seems to be suffering from a new competitor entering the market. In this...
Connociam Consulting and Ignite Technologies sign a strategic alliance to enhance their consulting services
Connociam Consulting and Ignite Technologies sign a strategic alliance to enhance their consulting services. Connociam has just signed a strategic alliance with Ignite to enhance Strategy and...
Organising Shopper Marketing in your company to deliver point of sale excellence
Shopper Marketing has been described as one of the key success drivers for companies that want to reach excellence in execution. And sometimes when it comes down to applying it in practice or...
Innocoaching, learning Innovation by doing
Empowering a team in a complex subject such as Innovation is not an easy task. Which is why we have created Innocoaching. A unique methodology which allows your teams to learn innovation while...
Out of Home sales model evolution after crisis
Out of Home (OOH) has changed in response to crisis. It used to be perceived as a "less professional" channel primarily because of its management. However, market contraction and margin reduction...
Binnakle received the first prize of Gamification World Congress Awards
Our partner Binnakle , the first game that encourages innovation in companies, received the first prize of Gamification World Congress Awards 2015 in the Best Non-Software Innovation category. The...
Will Amazon Dash change the food retail model?
Will Amazon Dash break through the current Food & Beverages retail model? This is the question that is currently on the minds of many food manufacturers and retailers who are beginning to look...
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En nuestro blog combinamos artículos de actualidad con otros de fondo, sobre innovación, la transformación digital y el marketing.
Subscribe to the Connociam blog newsletter!
En nuestro blog combinamos artículos de actualidad con otros de fondo, sobre innovación, la transformación digital y el marketing.
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