by Xavier Ferràs | Aug 30, 2018 | Brand Strategy, Business model innovation, Change Management, Corporate Innovation Strategy, Cosmetics, FMCG and Consumer Goods, Food and Beverages, Health Sector, Innovation Management, Innovation Management, Spirits and wines, Trends and growth opportunities
Is there such a thing as a digital Transformation methodology? According to Forbes magazine, 84 % of digital transformation processes fail. The reason: the attempt to fit in new digital applications with old structures and outdated processes. Digitalization makes true...
by Xavier Ferràs | Jul 11, 2018 | Business model innovation, Change Management, Cosmetics, FMCG and Consumer Goods, Food and Beverages, Health Sector, Innovation Management, Marketing
From Artificial Intelligence to competitive advantage How can we create competitive advantages out of artificial intelligence? Artificial intelligence will enable us to use automatic structured (indexed in databases) and unstructured (text, images, conversations) data...
