by Joan Vinyets | Oct 22, 2020 | Brand Innovation, Innovation Management
A key aspect for Connociam when it comes to implementing customer-centred strategies is acquiring a precise understanding of users, which can, later on, be transformed into opportunities. It is a matter of identifying what are the needs, problems, frustrations or pain...
by Connociam | Oct 11, 2019 | Brand Innovation, Brand Innovation, Business model innovation, Corporate Innovation Strategy, Cosmetics, FMCG and Consumer Goods, Food and Beverages, Health Sector, Innovation Management, Innovation Management, Innovation projects support and coaching, New product and service, Uncategorized
Startups are in vogue and they constitute an important source of growth. As Xavier Ferràs explains in his publication on his Innovación 6.0 blog, opportunities are not always born organically from within organisations but can arise from synergies with the ecosystem....
by Connociam | Jul 16, 2019 | Brand Innovation, Brand Innovation, Brand Portfolio, Brand Strategy, Business model innovation, Food and Beverages, Innovation Management, Trends and growth opportunities, Uncategorized
The food sector: Startups and trends to consider for its transformation In 2018 food production amounted to 100 billion euros, which makes it the most important industrial sector in Spain. Today, the sector is undergoing far sweeping changes, impacted by key...
by Joan Vinyets | Mar 11, 2019 | Brand Innovation, Brand Portfolio, Business model innovation, Change Management, Corporate Innovation Strategy, Health Sector, Innovation Management, Innovation Management, New product and service, Uncategorized
¿Customer –Centricity and pharmaceutical firms? We are in the midst of the “customer-centric” revolution. Companies left and right are all talking about this change and the need to develop their strategy focused on and targeted at the customer. It is clear that we are...
by Connociam | Jan 10, 2019 | Brand Innovation, Brand Innovation, Brand Portfolio, Brand Strategy, Business model innovation, Change Management, Commercial Strategy, Consumer Services, Corporate Innovation Strategy, Cosmetics, FMCG and Consumer Goods, Food and Beverages, Health Sector, Innovation Management, Innovation Management, Innovation projects support and coaching, Marketing, New category entry strategy, New product and service, Spirits and wines, Trends and growth opportunities
2018 most read articles In Connociam we had a very interesting year, a year of growth and changes; among others, we have opened new offices in Barcelona after the merger with Ignite, and our team has been strengthened with relevant profiles. Moreover, we came to 2019...
by Connociam | Mar 29, 2016 | Brand Innovation, Brand Innovation, Brand Portfolio, Brand Strategy, Business model innovation, Change Management, Commercial Strategy, Consumer Services, Corporate Innovation Strategy, Cosmetics, FMCG and Consumer Goods, Food and Beverages, Health Sector, In-company training and workshops, Innovation Management, Innovation Management, Innovation projects support and coaching, Marketing, New category entry strategy, New product and service, Out of Home Commercial Strategy, Shopper Marketing Strategy, Spirits and wines, Trends and growth opportunities
Connociam Consulting and Ignite Technologies sign a strategic alliance to enhance their consulting services. Connociam has just signed a strategic alliance with Ignite to enhance Strategy and Innovation services both companies are offering. This strategic alliance...