We provide Expert Assessment, develop Consulting projects and bring Support on different management areas in Marketing, Brand Strategy and Consumer Understanding
Sometimes you wonder, how can we improve growth of our brands? You may also have more concrete questions such as How can we innovate with our brands? How can we build an even more differentiated brand positioning? How can we improve the results of our marketing investments? How can we better organize and structure our brand portfolio? How can we relaunch our brands? Do we really have an updated brand proposal for today’s market conditions? How can we make marketing and sales work as one? … These are very relevant questions for your business. These are also the type of questions our clients ask us every day. Our job is to help you find the right answer to deliver profitable growth to your business.
Thanks to our positions as former Marketing Directors with experience at leading FMCG organizations, we are used to working with all the strategic, tactic and operational tasks related with brand management and its development.
Therefore, we provide solutions to challenges in fields of Marketing, Branding in terms of Strategic Consulting, Team Support and Capabilities Development. Some examples of areas where we participate are:
- Brand Territories definition and strategy
- Workshops to define brand values
- Map alternative territories for brand evolution and adjencies
- Identify relevant growth opportunities for the brand
- Workshops to define Marketing Plans
- Optimize brand portfolio
- Identify partners for alliances
- Training in Marketing and Brand Management
- Change Management in the sales-marketing relationship model
- Training in Insights and Opportunities